Name of code
About Us [Über uns]
Originator of code
Die Chefredaktion
Country
Austria
Original language
German
Year of creation
N/A
Type of code
Small scale/individual media
Main frame of accountability
Market
Transparency
Public
Legal and regulatory context
Non-mandatory
Implementation and enforcement
Voluntary
Diversity
Yes
AI/automation
No
die Chefredaktion was founded by journalist and author Melisa Erkurt to produce diverse journalism by and for a young target group on social media. In these Instagram stories, Melisa Erkurt shares her thoughts about diversity: The editorial teams are predominantly white, autochthonous and educated. Journalism’s job is to inform everyone, which is why Erkurt put together a diverse editorial team. Compliance with the guidelines is not legally binding.
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