Code of Lisbon (European Code of Professional Conduct in Public Relations)

Name of code

Code of Lisbon (European Code of Professional Conduct in Public Relations)

Originator of code

European Confederation of Public Relations (CERP)

Country

European

Original language

English

Year of creation

1978

Type of code

PR

Main frame of accountability

Professional

Transparency

Public

Legal and regulatory context

Non-mandatory

Implementation and enforcement

Voluntary

Diversity

No

AI/automation

No

Abstract

The European Code for Professional Conduct in Public Relations (Code of Lisbon) by the European Public Relations Confederation (CERP) was adopted during a General Assembly held in Lisbon (1978). It serves as a set of ethical Guidelines for public relations professionals across Europe and voluntarily applies to every professional member of CERP. Practitioners should align with fundamental human rights such as freedom of expression and foster responsible communication practices. The Code’s key principles include, for example, honesty, integrity and loyalty.

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