Name of code
European Code of Professional Conduct in Public Relations (Code of Lisbon)
Originator of code
European Confederation of Public Relations (CERP)
Country
European
Original language
English
Year of creation
1978
Type of code
PR
Main frame of accountability
Professional
Transparency
Public
Legal and regulatory context
Non-mandatory
Implementation and enforcement
Voluntary
Diversity
No
AI/automation
No
The “European Code for Professional Conduct in Public Relations” (Code of Lisbon) by the European Public Relations Confederation (CERP) was adopted during a General Assembly held in Lisbon (1978). It serves as a set of ethical guidelines for public relations professionals across Europe and voluntarily applies to every professional member of CERP. Practitioners should align with fundamental human rights such as freedom of expression and foster responsible communication practices. The code’s key principles include, for example, honesty, integrity and loyalty.
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