Mediahuis AI Guidelines

Name of code

Mediahuis AI Guidelines

Originator of code

Mediahuis

Country

The Netherlands

Original language

English

Year of creation

2023

Type of code

Journalism

Main frame of accountability

Market

Transparency

Public

Legal and regulatory context

Non-Mandatory

Implementation and enforcement

Voluntary

Diversity

No

AI/automation

Yes

Abstract

Mediahuis is a media company operating in several European countries, one of them being the Netherlands, and holds ownership of some of the largest (regional) newspapers. The Mediahuis AI Guidelines focus on the responsible and ethical use of Artificial Intelligence. According to Mediahuis, AI should enhance the quality of journalism for their audience and support their work by handling time-consuming tasks. The Guidelines emphasize the importance of transparency and privacy. It is a living document that can be updated when developments call for doing so.

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