Principles for Responsible AI

Name of code

Principles for Responsible AI

Originator of code

Public Broadcaster (YLE)

Country

Finland

Original language

Finnish/Swedish/English

Year of creation

2023

Type of code

Journalism

Main frame of accountability

Market

Transparency

Public

Legal and regulatory context

Non-mandatory

Implementation and enforcement

Voluntary

Diversity

Yes

AI/automation

Yes

Abstract

The Principles for a Responsible AI define how Yle, Finland’s Public Broadcasting Company utilizes artificial intelligence in its public service mission. The principles, intended for the entire staff and for all work tasks and processes, emphasize a human-centred approach, consideration of the environment and society, and transparency in the use of AI. The Principles also stress that AI should be developed in a way that promotes diversity and challenges biases or harmful stereotypes.

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