Social Media Community Guidelines [Social Media Community-Verhaltenskodex]

Name of code

Social Media Community Guidelines [Social Media Community-Verhaltenskodex]

Originator of code

Greenpeace Austria

Country

Austria

Original language

German

Year of creation

2020

Type of code

Media users

Main frame of accountability

Public

Transparency

Public

Legal and regulatory context

Non-mandatory

Implementation and enforcement

Voluntary

Diversity

Yes

AI/automation

No

Abstract

Greenpeace’s Social Media Guidelines are a non-mandatory set of 10 principles to enable a constructive exchange via their social media channels. Fair interaction, netiquette and respectful dialogue are required by one of the largest non-profit organisations in Austria. On the other hand, violation of copyright and illegal and unethical contributions, such as extreme right-winged, racist or discriminatory comments, are forbidden. The users should act according to the value of non-violence and keep their own privacy protection in mind. Violations may result in exclusion.

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