Influence Marketing on Social Media

Name of code

Influence Marketing on Social Media

Originator of code

Finnish Competition and Consumer Authority

Country

Finland

Original language

Finnish

Year of creation

2019

Type of code

Small scale/individual media, Media users

Main frame of accountability

Professional

Transparency

Public

Legal and regulatory context

Mandatory

Implementation and enforcement

Procedural

Diversity

No

AI/automation

No

Abstract

Full text