Abstract

A Code of Conduct was adopted by the non-profit media organisation Oštro, a centre for investigative journalism in the Adriatic region. The code contains key principles, guidelines and rules pertaining to journalistic work at the online media outlet Oštro.si. The Code addresses: fundamental principles; sources of information; corrections and updates; alliance with the public; and the media outlet’s non-profit operations. According to the Code, Oštro nurtures a reciprocal, respectable and inclusive relationship with the public, encouraging it to assume a proactive social stance.