Name of code
Ringier AI Guidelines
Originator of code
Ringier
Country
Switzerland
Original language
English
Year of creation
2023
Type of code
Journalism
Main frame of accountability
Market
Transparency
Public
Legal and regulatory context
Non-mandatory
Implementation and enforcement
Voluntary
Diversity
No
AI/automation
Yes
The “Guidelines for the Use of Artificial Intelligence” introduced by Ringier detail the media group approach to the use of artificial intelligence (AI) across its companies. The guidelines aim at dealing responsibly and transparently with AI while minimizing the risks of its use. The guidelines state the importance of the verification of AI generated results, labeling of AI generated content, data protection and the use of fair, impartial and non-discriminatory tools and systems.
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