Name of code
Social Media Guidelines - Vienna Public Utilities [Social Media Richtlinien - Wiener Stadtwerke]
Originator of code
City of Vienna - Vienna Public Utilities [Stadt Wien - Wiener Stadtwerke]
Country
Austria
Original language
German
Year of creation
2012
Type of code
Public institutionss
Main frame of accountability
Political
Transparency
Public
Legal and regulatory context
Mandatory
Implementation and enforcement
Procedural
Diversity
No
AI/automation
No
The Wiener Stadtwerke “Social Media Guidelines'” were created to address the changing communication landscape brought about by social media. The legally non-binding code aims to educate employees about the opportunities and risks associated with social media and promote responsible usage. The overall goal is to create a shared vision for social media usage – one that emphasizes collaboration, citizen engagement, and responsible representation. The text discusses the opportunities and risks of using social media and provides an overview of social media platforms, as well as a glossary.
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